About The Book

Behind the Red Door:
Unlock Your Advocacy Influence and Success

KAREN B. MOORE is founder and CEO of Moore Communications Group, a nationally ranked innovative communications and public affairs firm. An acclaimed leader in the advocacy arena, Karen has successfully built hundreds of state and national coalitions impacting important issues that affect our world. Her extensive communications experience shapes conversations that span the healthcare, education, finance, technology, energy, and economic development sectors. Driving advocacy campaigns, she has collaborated with diverse groups to facilitate common objectives and unifying solutions. Karen, a determined entrepreneur, is a renowned public speaker, having addressed hundreds of organizations and Fortune 500 companies on topics such as advocacy, strategic planning, crisis communications, marketing, and networking. She holds both an accredited public relations and certified public relations counselor designation. Her firm, Moore Communications Group, is one of the largest independently owned communications firms in the United States and has been awarded many of the highest honors in the industry.

Ultimately, readers come away with the ability to:

1. Utilize specific advocacy tools that will accomplish your business objectives.
2. Recognize and benefit from profit-generating opportunities that can differ from your competition.
3. Not only increase profitability, but improve your company’s relationships with key stakeholders – including your workforce, surrounding community and end-consumer.

Karen is offering a FREE chapter of her book to help get you started on unlocking your advocacy and success.

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